Château Petit Versailles - Schloss Frohsdorf is an unprecedented dream wedding, celebrations, private vacation, and corporate congress location in the surroundings of Vienna. It is ideal as a private vacation hideaway or can serve for professionally arranged corporate festivities.
The brief consisted of redesigning the existing "Schloss Frohsdorf" logo, and to structure it with the overall rebranding in mind. Highlighting the castle's French essence is achieved in two ways: emphasizing on "Château Petit Versailles" in the logo design, as well as structuring overall storytelling and messaging including both the French and English language.
The logo redesign consisted of bringing together the castle's heritage of an Austrian castle as well as its major French influence from its owners. The original coat of arms logo and icon is kept throughout the rebranding.
The major French look and feel, which not only comes from the castle's interior and exterior, but also due to the overall planned rebranding, thus puts emphasis on "Château Petit Versailles", while keeping the traditional "Schloss Frohsdorf" as a small addition to the brand.
RGB 202 179 62
CMYK 18 21 74 3
RGB 255 255 255
CMYK 0 0 0 0
RGB 34 34 34
CMYK 67 53 54 61
We were commissioned for a multiple day photoshoot on site to document the castle in all its glory and details, including the exterior of the castle, its surrounding estate and garden, as well as the complete interior. Additionally a complete interior and exterior videoshoot (including helicopter shooting) was undertaken in order to create the estate's official video trailer.
The website of Château Petit Versailles was designed following the structure of the estate book. The aim was to highlight both the photography as well as the textual contents equally, thus balancing the available textual information with their respective photography.