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Year : 2014
Industry : Yachting
Location : Monte - Carlo

Naiad Yachts

Yacht Charter & Sales Broker

Naiad Yachts provides a bespoke yacht match-making service for clients in luxury yacht charter, sales and management. Located in Monaco, Naiad Yachts is renowned for customer service, their substantial knowledge in the yachting industry, as well as their feel for upcoming trends and demands.

Yacht Photography

MY Volare Ancora

We provided a complete exterior and interior photoshoot, including aerial photography from a helicopter. The photographs were to be used for marketing and chartering purposes via its own dedicated website and printed brochure, third party charter websites, as well as yacht shows.


Print Design

We were asked to design an e-brochure showcasing the Volare Ancore motor yacht. The horizontal A4 format brochure was printed on a pure white 200 gsm matt offset paper to ensure maximum vibrance and colours, and was provided to local charter brokers and potential clients in both, printed and digital form.

Naiad Yachts Volare Ancora brochure and print design

Color Palette



BEIGE

HEX #E0DAD0
RGB 224 218 208
CMYK 14 13 19 1

DARK BLUE

HEX #021C41
RGB 2 28 65
CMYK 100 89 44 51

Typography

Naiad Yachts Volare Ancora brochure and print design

The Naiad Yachts brochure has been designed following a classic layout that highlights the photography as much as possible, yet balancing it with the textual information.

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